Dream11, market leaders in fantasy gaming space will be the title sponsors of the Indian Premier League (IPL) when it is staged in UAE this year. Dream 11 were awarded the rights for Rs 222 crore – a heavy discount of nearly 50 percent of what Vivo were paying for the same rights (Rs 440 crore).
“In the given circumstances, we are happy with the deal. These rights are only for four months and only for this edition of the IPL,” IPL Chairman Brijesh Patel said.